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Zuma New York

261 Madison Ave, New York, NY 10016
$$$$

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Master Critic Review

Zuma New York 8.6
Midtown East
Zuma brings a glitzy, multi-level Japanese izakaya experience to Midtown East, combining an open robata grill, sushi counter, and cocktail bar under one high-ceilinged roof. It’s where corporate cards, celebrations, and stylish groups converge for shared plates, sashimi, and smoky skewers in a high-energy room.
Must-Try Dishes: Miso-marinated black cod wrapped in hoba leaf, Robata-grilled lamb chops, Spicy tuna maki with green chili and tobiko
Scores:
Value: 6.7 Service: 8.4 Consistency: 8.4 Food Quality: 8.9 Atmosphere: 8.7 Cultural Relevance: 8.1
What makes it special: High-energy Japanese izakaya with sushi, robata, and scene-y cocktails.
Who should go: Groups and couples wanting flashy Japanese and cocktails.
When to visit: Weekend evenings for full buzz; weekdays for easier seating.
What to order: Black cod, robata lamb chops, spicy tuna maki.
Insider tip: Ask for a table near the robata grill if you like watching the action.
Logistics & Planning
Parking: No valet on-site; limited metered street parking nearby and several paid garages within 2–3 blocks. Street parking is extremely difficult after 6pm.
Dress code: Upscale smart casual to dressy—heels, cocktail dresses, blazers, and sharp sneakers are common. Avoid overly casual wear at night.
Noise level: Loud and energetic—great for groups and celebrations, but not ideal for quiet conversation.
Weekend wait: 60–90 minutes without a reservation; bar seating may open sooner
Weekday lunch: 15–30 minutes during peak business lunch; no wait during off-hours
Dietary Options
Vegetarian options: Yes—vegetable sushi, tofu dishes, tempura veggies, and several shareable plates work well.
Vegan options: Limited—some sushi rolls, salads, and vegetable robata can be modified if you alert the server.
Gluten-free options: Yes—sashimi, many grilled items, and select sauces can be adapted; staff is allergy-aware but cross-contact is possible.
Good to Know
Is this good for a first date? It works for confident, high-energy first dates where you want a flashy atmosphere, drinks, and shared plates—but it’s loud and pricey, so it’s better for bold impressions than intimate conversation.
Can I get a table without a reservation? At lunch or early weekday evenings, yes—especially at the bar. On weekends and for prime dinner hours, a reservation is strongly recommended.
Is it kid-friendly? Not especially—this is an adult-focused, nightlife-leaning dining room best suited for teens and up who enjoy sushi and louder environments.
Best For
Better for: High-energy group dinners, corporate celebrations, scene-driven nights out, and shared-plate Japanese dining with a party vibe.
Skip if: You want quiet omakase, romantic intimacy, budget-friendly sushi, or a relaxed neighborhood Japanese experience.